Since NURSEEN GLOBAL was founded in Yemen in 2017, the vision has been driving us toward expansion and sustainability due to two main reasons.
First, Middle Eastern food market is on the rise globally each year as the popularity increased, especially in Middle Eastern countries and the Asia Muslim community. Second, as the demand increases, more and more restaurants, grocery stores, etc. mushroomed overseas such as Malaysia, Indonesia, and Thailand. In these countries, Middle Eastern cuisine become a rising trend as it is well-accepted by people who are mostly and the majority from the Muslim Community.
NURSEEN GLOBAL would like to establish & build its business by maintaining long-term relationships with its clients and suppliers. Highly trusted and well recognized for our commitment to quality, NURSEEN GLOBAL works in two models of business to achieve its objectives and fulfill the market’s needs. The first model is to build its own brands and supply clients with different products under brands and marks owned and reserved to NURSEEN GLOBAL.
The other model is providing our customers with their needed products under their private labels and related customized finishing and packaging. NURSEEN GLOBAL will focus on prompt deliveries and customized service.
We aim to reach this position by anticipating and meeting the requirements of the targeted markets while keeping pace with technological advances and confirming to high-quality standards. We work to establish strong, long-term relationships with our valued clients, while continuous efforts to offer them the highest level of service.
Through a concentrated effort and determined purpose, we are confident that we will provide our customers with the Best Value, Quality, Service, and Price – for their ingredient needs with better service, higher quality products, and faster response time. At the same time, we aim to meet the needs of our clients and consumers as valuable.